Katy Atherholt is a visual designer and partner at Moss Studio. She lives in the East Bay, drinks matcha, and runs to maintain some level of sanity.
Selected Work
10x20
coming soon
LOGOS & ICONS
2018 - 2020
PLAYING FOR KEEPS & tBTC DESIGN COMMUNITY
coming soon
IDEMEUM
PRODUCT & LOGO DESIGN
LORLA STUDIO
BRANDING & WEB DESIGN
EHG LAW
GRAPHIC, WEB, ILLUSTRATION
10x20
10x is an annual happening where a select group of artists create visual interpretations of their favorite albums of the year. I have not been invited to participate this year (or any other year thus far), so I'm inviting myself to the party. They typically provide a template size, a set color palette, and 10x logos, then the rest is up to the artists!
Please enjoy my top 10 albums and best song picks! I'm using the color palette from 2018 because I absolutely love it.
10x17 - 10x18 - 10x19
Winter 2020
Scope
Illustration
Graphic Design
Logo
Team
Katy Atherholt
10 / God I'm Such a Mess - Cry Club
"Elipsis"
09 / Music Is The Medicine - BLESSED
⭐️ Levitating
8 / Future Nostalgia - Dua Lipa
"Levitating"
The boppiest bops as can always be expected from Miss Lipa. The whole mood of this album is fun and refuses to be anything else.
My love is like a rocket, watch it blast off / And I'm feeling so electric, dance my ass off
7 / Fetch The Bolt Cutters - Fiona Apple
⭐️ Levitating
6 / Ontogeny - Stevan
⭐️ Levitating
5 / Women In Music Pt. III - HAIM
⭐️ Levitating
4 / folklore - T Swift
Unexpected and much needed, this was the bi-annual proof that TS is more storyteller than singer. Another record to escape in.
"invisible string"
Time, curious time / Gave me no compasses, gave me no signs / Were there clues I didn't see?
3 / Shore - Fleet Foxes
"34+35"
The cotton candy bubble bath my ears take while I read the horrible news then miss my friends and family.
You such a dream come true, true /
Make a bitch wanna hit snooze, ooh
2 / 14 Steps To A Better You - Lime Cordiale
"34+35"
Saw these guys play live show exactly 30 days before California went into lockdown. Immaculate vibes dripping off this record.
It's just inappropriate behaviour / To put those ideas in your head / Anyway to sway you in her favour / Madness is the love that I'm gonna get
1 / Positions - Ariana Grande
"34+35"
The cotton candy bubble bath my ears take daily because 2020. Any other year it would not have topped the list but this year it was necessary.
You such a dream come true, true /
Make a bitch wanna hit snooze, ooh
EHG Law
EHG Law is an Atlanta-based law firm founded by the talented & dynamic Erin Gerstenzang. Her team is creating a set of online courses in collaboration with other legal experts for lawyers looking to level up their law practice.
Fall 2019 - Winter 2020
Scope
Brand Identity
Graphic Design
Illustration
Web Design
Team
Katy Atherholt &
Heidi Hoeberechts
Overview
We partnered with EHG to help them develop separate but complementary brands for their courses. Each course features a guest lawyer from another firm to share their expertise on the subject at hand. Using organic colors, illustration, and playful graphics - we created a look for each course that is unique to its guest. From there, we created a flexible brand identity system that can be used to market the course across the personal and professional touchpoints each law firm maintains.
Lorla Studio
Lorla Studio is a boutique interior design firm. They are known for creating spaces that reflect each client’s personality and needs, while maintaining a fun and laid-back style.
Spring 2020
Services
Brand Identity
Graphic Design
Illustration
Web Design
Team
Katy Atherholt
Overview
I partnered with the founder, Laura Hur, to update the studio's brand identity and website design. We worked together for several months to bring a more authentic, holistic vision of the studio to life.
We found inspiration in deep earthy colors, abstract art, and building materials used in different cultures throughout time.
Idemeum
Idemeum is a digital identity management solution. I designed a simple visual brand and two key user flows to help their engineering team build a functional prototype for research and pitching to investors. I completed the brand, UI design, and clickable prototype product design in 6 weeks.
Services
Brand Identity
Graphic Design
Illustration
Team
Katy Atherholt
Playing for Keeps &
tBTC Design Community
EHG Law is an Atlanta-based law firm founded by the talented & dynamic Erin Gerstenzang. Her team is creating a set of online courses in collaboration with other legal experts for lawyers looking to level up their law practice.
Fall 2019 - Fall 2020
Services
Brand Identity
Graphic Design
Illustration
Team
Katy Atherholt
Sarah Sharara
Overview
I partnered with the founder, Laura Hur, to update the studio's brand identity and website design. We worked together for several months to bring a more authentic, holistic vision of the studio to life.
We found inspiration in deep earthy colors, abstract art, and building materials used in different cultures throughout time.
Logos & Icons
A variety of logo and icon work created over the past 3 years!
Spring 2017 - Fall 2020
Services
Logo Design
Team
Katy Atherholt
Katy is a visual designer, illustrator, and runner. She's a founding partner at Moss and enjoys juggling a handful of side projects.
Originally from Vancouver ☂ she now lives in the East Bay - about ten steps from a nice beach with no surfable waves.
Win some, lose some - eh?
